Data & Analytics
Let’s decode your data to find clear paths to growth, building strategies that match your goals
Struggling to make sense of your data? Let us get to work. Our job is to focus on transforming your complex data into clear, actionable insights that can drive your business forward. Our goal is to improve your data tracking processes, implement custom tracking solutions, and provide you with understandable and actionable insights. This way, every piece of data we collect and analyse directly contributes to improving your company’s overall performance.
Make your data work for you
We recognise that every business is unique, and that’s why we tailor our strategies to perfectly match the needs of your business. One size fits all strategies never lead to optimal results, so we take the time to learn how your unique data effects your unique business. While our processes are inherently adaptable, these are some of our key pillars:
First-Party Tracking
Upgrade your data tracking with server-side solutions, shifting from third-party to first-party data to enhance security and expand your data capabilities.
Integrated Reporting
Our reports are designed to be clear and concise, integrating seamlessly into your existing processes to enhance day-to-day company reporting.
Data Optimisation
We clean and manipulate your data to provide valuable insights that can directly impact your bottom line, offering a comprehensive view of both your advertising efforts and overall company performance.
Our Analytics services
Driving business growth with Data & Analytics means combining detailed technical methods with tailored, sector-specific insights. Here’s how our Data & Analytics services can help:
Website Tracking
We tag and track critical actions on your site to make sure you have every valuable interaction captured.
Data Reporting
We refine your data to highlight actionable insights, helping steer your business decisions effectively.
Server-Side Tracking
Transition from third-party to first-party data for enhanced security and capability.
Not sure what will help your business?
Why work with us?
Our Data & Analytics services are all about transforming complex data into powerful, strategic assets that drive your business forward. Let us simplify your data challenges, turning them into clear, actionable insights that directly contribute to your growth.
Direct Business Impact: We cut through the jargon to directly link your data with real business goals, ensuring every strategy meets its mark.
Comprehensive Expertise: Our in-house team spans all digital marketing disciplines, offering integrated solutions that capture opportunities across throughout the entire digital landscape.
Precision in Execution: Our technical experts are passionate about tagging and tracking, guaranteeing precise and reliable data to measure your success.
Key members of our Data team
Josh Moloney
Director of Growth
Jarret Barber
Director of Search
Sophia Wells
Performance Team Leader
Hayden Jarred
Senior SEO & Automation Specialist
You’re here to see tangible outcomes and understand how our data expertise can truly drive business success. In the case studies below, we explore some of our standout achievements and the strategic victories we’ve secured along the way. It’s all about concrete results, significant growth, and bespoke Data & Analytics solutions that make a difference.
- Digital Advertising, Google Ads, Lead Generation
- 27% increase in appraisal requests
- Google Ads, Local SEO, Search Engine Optimisation, Social Ads
- Top 3 rankings across 10 local suburbs
- Search Engine Optimisation, SEO Content
- +8,524 increase in keywords in Google's top 100
- Digital Advertising, Google Ads, Social Ads
- 50% reduction in cost per booking via social
- Conversion Rate Optimisation, Digital Advertising, Google Ads, Search Engine Optimisation
- -50% reduction in cost per lead
- Search Engine Optimisation, SEO Auditing
- 2x volume of top 10 keywords
- Digital Advertising, Google Ads, Lead Generation, Local SEO, Search Engine Optimisation, Social Ads
- +800% increase in top 10 rankings
- Digital Advertising, Google Ads, Shopping Ads, Social Ads
- 466% ROAS via social ads
- Digital Advertising, Google Ads, Search Engine Optimisation, SEO Content, Social Ads
- 1,121% ROAS through Google Ads
- Conversion Rate Optimisation, Digital Advertising, Google Ads, International SEO, Lead Generation, Local SEO, Search Engine Optimisation, Social Ads
- 7.33% Landing page conversion rate
- Conversion Rate Optimisation, Digital Advertising, Google Ads, Social Ads
- +48% increase in traffic from Sydney launch
- Digital Advertising, Google Ads, Local SEO, Search Engine Optimisation, Social Ads
- 237% increase in organic users year-on-year
- Digital Advertising, Social Ads
- 231% ROAS in first full month post launch
- Conversion Rate Optimisation, Digital Advertising, Google Ads, Lead Generation
- +850% Increase in conversion rate
- Digital Advertising, Google Ads, Search Engine Optimisation
- 41% of users initiated a booking
Brands we’ve proudly worked with
What our happy clients have to say
When Josh and Sophia proposed a reporting dashboard for our newly started business my first thought was, is this something we need to spend money on right now? The answer we kept coming back to was “no”, as we could be using this money for lead generation purposes to create revenue. How wrong I was.
Since committing to the dashboard, our small business has so much more clarity as it combines our scheduling platform, payment portal, lead generation locations, our advertising spend, customer value, and the list goes on. We understand our customers’ behaviours, what advertising is working, and what are revenue opportunities within our business.
Having all of this data in one location makes it so much easier for a novice like me to access. Also having the capability of being able to compare periods by changing dates is again a process we needed much earlier in our business journey.
I cannot recommend this type of facility highly enough.
BRAD
Pooch & Play
We have worked with nimbl for our car wash business and it has been nothing short of fantastic!
The content created, as well as the reports provided, have been hugely beneficial to our business and has allowed us to continue growing.
Hayden, our SEO Specialist, has been a pleasure to work with and we could not recommend enough.
DION
Grand Wash Auto
You might be wondering
What is Server-Side Tracking?
Server-side tracking processes data through a server hosted on your website, rather than through a user’s web browser, enhancing data management and security.
Why do Server-Side Tracking?
Server-side tracking boosts data security and accuracy by utilizing first-party data, which is managed directly through your website’s server instead of relying on third-party sources.
Our thoughts & updates
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- Maya Mihajlovic
What Are Cookies? For years, websites have relied on cookies to track visitors, enhance user...
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- Sophia Wells
The base of effective analytics & reporting is to allow you to have data-driven decision-making....