+237%
Increase in organic users 2024 vs 2023.
267%
Increase in Google Ads paid conversions 2024 vs 2023.
13.7%
12 month conversion rate of landing pages, much higher than industry average.
How did we help Resinject?
Resinject are one of the industry leaders in chemical injection underpinning across NSW, QLD and the ACT. Their product is injected under compromised building foundations, to help stabilise the ground and prevent further movement.
They approached nimbl with a sole focus to generate more leads across their target markets, considering services such as SEO, Google Ads, Social Ads and landing pages.
Injecting success with tailored digital campaigns
Our digital strategy was comprehensive and we identified major improvements that we could roll out for their search engine optimisation, as well as their digital advertising which was wasting a lot of budget on irrelevant searches.
Search Engine Optimisation
Detailed keyword research informed a new site architecture, as well as identifying optimisation improvements across their existing content. We also focussed on generating content around popular, evergreen topics.
Google Ads
The account was revamped from the ground up, as well as transitioning to a geo-targeted campaign structure which was essential for diverting budget into areas that needed it the most.
Meta Ads
We continued to fine tune our social ad strategy, to find the right creative mixes that produced the best quality leads. Social was also useful for precisely targeted geo campaigns in remote areas.
Landing pages
Landing pages were developed across all their key services, with many different template variations split tested to find the best performing variants. These have been a pivotal part of improving conversion rate of all paid ad activity.
So how did we fare?
The results we have achieved for Resinject have been outstanding, and this has lead to noticeable improvements to tangible business outcomes such as lead numbers, qualified leads, and revenue.
+237%
Increase in organic users 2024 vs 2023.
+267%
Increase in Google Ads paid conversions 2024 vs 2023.
13.7%
12 month conversion rate of landing pages, much higher than industry average.
What our client has to say
700 bookings of an available 900 (as we have added more classes) with many classes waitlisted. Huge!
LUCINDA
One Hot Yoga & Pilates
