The online space has changed almost every element of the education industry. From the way that various institutions handle enrolment to learning platforms and informational websites, and much more. No matter which category you fall into however, one thing is certain, your online visibility is paramount.
nimbl can assist with qualified leads or users, the design of a website (both how it looks and works) and an SEO or marketing strategy that will help your business establish itself as an authority in your specific educational field.
No matter if your goal is increased enrolments or visitors, or you are simply looking for more efficient ways to manage your database, students, and learning programs – we can help.
Want a no-obligation analysis?
The online space and education sector are intrinsically linked with both students and other decision-makers (like parents) using search engines to find the best institutes for further education. Most students have access to the internet, with around 91 percent of them looking online for educational institutes. We have also seen a significant rise of Online Open Courses from third party websites who offer digital learning options.
Just like any other business, educational institutes are immediately evaluated based on their online experience, and digital marketing can be of vital importance when trying to get ahead of the competition.
Drive new enrolments to the faculties which require more students with segmented Search Ads.
Reach users searching for specific courses, faculties, career paths, and more with tailored Search Engine Optimisation strategies.
Convert more visitors into enrolment enquiries through proven Conversion Rate Optimisation tactics.
Influence potential students throughout their decision-making process with segmented Remarketing campaigns.
Share your success stories via Social Media and build an engaged online following.
Meaningful reporting and analysis which demonstrates value to all stakeholders throughout your organisation.
The Brief: The Australian College of Fitness and Bodywork (ACFB) is an award-winning college and provider of industry-leading courses in massage and personal training. ACFB engaged nimbl to assist them with growing their course enquiries across their major focus areas in massage and personal training.
The Solution: nimbl audited their current account, and rebuilt their paid advertising structure from the ground up. This drove immediate results with the quality of traffic improving drastically – with wasted spend eliminated. Coupled with tailored landing pages for each of their course offerings, we were able to achieve a substantial uplift in overall course enquiries to the college. Further initiatives across SEO, Social Media, and even LiveChat integration, saw continue growth in enrolments.
Here at nimbl, we concern ourselves daily with the best ways to achieve the greatest online visibility for our clients. Be this with web design, SEO, various digital marketing strategies, or a range of other services. A successful online presence takes time, constant evaluation, and tweaking, and we handle all of this for businesses who need to focus on the products and services they offer.
Our Melbourne-based team of experts works closely with our clients to understand how their business works, how the brand should look, and who best to target. We aim for complete efficiency, not only in how we work, but also in how our client’s marketing budgets are used. We construct strategies that work smarter, not harder, so you see a return on the funds you spend on ensuring your business is seen.
We form long-standing relationships and ensure that the complex digital world is made much more straightforward. We are confident that you will find the nimbl extension of your team invaluable as we move forward with growing your education business.
Our Melbourne-based team works with business both local and across Australia – and even abroad!
One size does not fit all. We tailor digital marketing strategies based on your own goals and challenges.
With decades of industry experience, our opinions have been featured in AFR, The Age, and more.
Speak to us today about our free web analysis which will identify the best areas of improvement for your business in the online space. We work with a range of clients across many industries and have tried and proven strategies that will be tailored to suit your specific needs.
The education sphere online is only going to get bigger as more and more institutions realise it is the most cost-effective and efficient way to reach the largest amount of people. With nimbl, you can ensure that your business is best-positioned to take advantage of that.