When it comes to the digital world, your website is one of your most valuable assets. It’s your shop front, your book cover, the face of your business that the whole world sees. So it needs to be great.
Despite what our parents taught us, people will judge a book by its cover, and when it comes to obtaining services or products, a poor website can stop a potential sale dead in its tracks.
An important thing to keep in mind when it comes to the design of a website is that design extends past just the look of something. Good design also encompasses usability, the way your website creates an experience for your customers, which is equally as important as how it looks. Here at nimbl, we can ensure that your website looks as good as it works as we are experts when it comes to all things web design.
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As we mentioned at the top, your website is your business in the eyes of the digital consumer. Roughly 50 percent of the small businesses in Australia have a website, yet around 80 percent of consumers will research a company online before making a purchase. Not having a decent presence online is like throwing away potential business; having a lousy presence online is even worse.
Your website is a way of validating your business in the eyes of the consumer. It provides information relevant to whatever query they are searching, which also explains to them why you are the expert they should be giving their business to.
Along with this, your website can provide lead generation, link to your social media and help you rank in the search results. All of your online presence should filter back to your website, but it’s all pointless if your site is sub-par. You wouldn’t expect your customers to walk into a filthy shop, or deal with rude staff, and your online presence deserves the same level of attention.
Conversion-focused design works to turn more of your website traffic into leads and sales.
We provide custom and pre-built solutions to achieve your goals within your budget. Design a website uniquely for your business and goals, or build upon a proven foundation for a cost-effective solution.
Responsive Web Design ensure users on all devices enjoy a fantastic experience and can engage with your business.
We work with a range of popular Content Management Systems (CMS) to make maintenance a breeze.
These are just some of the things that nimbl focus on doing well. Get in touch with the team to discuss your big project.
The Brief: Crusader Hose came to nimbl looking to refresh their existing website and improve the user experience for current and new customers wanting to browse their products online. The goal was to increase overall enquiries coming from B2B, and set them up for year-on-year sales growth.
The Solution: nimbl provided a website refresh solution utilising WordPress, with a design focus to drastically improve the user experience on product pages and de-clutter the path to conversion.With a focus on lead generation we were able to significantly improve not only the user experience, but overall enquiries and product interest from the website.
A fair question considering how crucial we have just explained your website is. You need great designers, remember when we said that above?
Well, that’s us. The nimbl team are not only experts at all things digital, but they also love design. It’s a passion of ours, and we work hard to ensure that our clients have amazing looking websites that offer the best functionality around.
The reason why we consider ourselves to be a step above the rest is our accessibility. We are a local Melbourne team who deal directly with the people we are designing for. It’s us and you every step of the way. We work hard to understand your business so we can tailor a custom solution that will best serve your needs and customers.
Most of all, we’re nimbl, which means your website design is never set and forget. We can alter it as the needs of your business and consumers change, to ensure that it is always working its best for you.
Our Melbourne-based team works with business both local and across Australia – and even abroad!
One size does not fit all. We tailor digital marketing strategies based on your own goals and challenges.
With decades of industry experience, our opinions have been featured in AFR, The Age, and more.
Every day that you have a sub-par website online, or no website at all, you are losing business. Give your most important online feature the attention it requires now, and let’s chat about creating the best looking and effective website your company has ever seen!