Rob Mills
Architecture & Interiors
How did we help Rob Mills?
THE BRIEF
Rob Mills Architecture & Interiors is one of the most well-known architecture firms in Australia – crafting high quality, luxury residences which combine the art of design, interiors & land to create truly great living.
Led by its namesake Rob Mills, the firm has been internationally recognised for numerous projects, which includes winning the American Architecture Prize & World Interior News Awards for best residential interior design for their flagship project, Armadale house.
Rob Mills approached nimbl in 2016 to help showcase his brand to the world, and grow presence in the highly sought after Sydney market – specifically around high effluence suburbs.
THE SOLUTION
By leveraging Rob’s strong brand recognition and reputation across the web – and deploying an SEO strategy which worked seamlessly with their brand strategy and site development – nimbl were able to deliver strong growth in visibility and qualified web traffic.
Through a tailored local SEO strategy, nimbl were able to achieve top ranking positions in the affluent suburbs of Sydney where Rob wished to generate new clientele. This strategy placed a focus on keywords that will connect the business to the right type of customer.
nimbl also utilised targeted Display Ads to show specifically within the targeted regions to further increase exposure. This was refined with Google demographic and income targeting options, which allowed us to target specific age groups and household income levels.
KEY DELIVERABLES
THE RESULTS
INCREASE IN SYDNEY VISITORS
PAGE 1 RANKINGS FOR AFFLUENT SUBURBS
“Jarret and Josh from nimbl have provided our companies with exceptional, timely, and cost-effective service. They are rewarding to work with and the results of their work are exceptional. They are the leaders in their field!”